Welcome to “Virtual Brian”…
the Digital Leadership Coach
Virtual Brian is an AI-powered leadership coach trained on Brian Hartzer’s 30 years of executive experience and the framework from his book, The Leadership Star. Ask it anything — from handling a difficult team member to building a high-performance culture, navigating a board, or leading through crisis.
Virtual Brian can help with topics including: building high-performing teams, staff engagement, career development, vision and values, effective communication, self-management, crisis management, and navigating office politics.
Simply ask a question or describe a scenario you’re facing. For example: “How can I improve staff engagement?” or “What strategies help when leading through major change?”
Ask Virtual Brian for help…
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Virtual Brian is trained on the Leadership Star framework — Brian Hartzer’s five-point model for building engaged, high-performing teams: Care, Context, Clarity, Clear the Way, and Celebrate. It can help leaders at any level diagnose engagement challenges, practise difficult conversations, and develop their leadership approach. Unlike generic AI assistants, Virtual Brian draws specifically on Brian’s 30 years of experience across banking, consulting, and corporate leadership, including his time managing tens of thousands of employees as a Big-4 bank CEO.